In this blog post I would like to raise awareness about Impact Mapping – a game-changing method I learned last week on a training with Jef Cumps. This method can significantly improve the way many teams and organisations build products. This blog post describes the way how to use this technique. Continue Reading →
Tag Archives: customer
How to discover the big picture of your product with story mapping
Hi guys, in this post I want to share a nice technique that I applied several months ago with one of my teams. I want to explain the value of User Story Mapping. Learn why it is important and how you can run this powerful method on your own. Continue Reading →
Here’s A Quick Way To Make Your Customers Happy
Many companies tend to be too internally focused and often lose sight of what’s important and relevant for their customers. I want to show you a quick way on how we made transparent the wishes and pains of our users. Learn how to find valuable solutions to both the customer and the company. Continue Reading →
Rework [Book Review]
This week I read an awesome book I got as a present from my colleagues of my former company Sixt. I’d like to share some details about some chapters I really liked! The book is called “Rework” from Jason Fried & David Heinemeier Hansson – The Founders of 37Signals. Here are the chapters that I found very interesting.
Get the user’s point of view with Customer Journey Mapping
I had the great chance to participate in a Customer Journey Mapping Workshop that was moderated by RaySono. I enjoyed it and I really got convinced by this method due to its deep orientation to the customer. I want to share some details about the method and write about the advantages and how it works.